Discovered on Pinterest on October 5, 2023

Works

“Works that impacted the world of design”

Another useful design and branding influence

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I'm James Kindred, a brand consultant and graphic designer based in Suffolk. I have over 25 years of experience in brand development, graphic design and digital delivery.

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Why have you kept a reference of “Works that impacted the world of design”?

Ahoy! Here's another gem from my Pinterest explorations. Ownership? Not mine. But a keen sense of style? Definitely.

Using Pinterest, designers can effortlessly store and categorize ideas, ensuring they have a rich repository of inspiration at their fingertips.

Using reference materials, like mood boards and look books, is essential for designers to draw inspiration and conceptualize fresh ideas. Design, often underestimated, is the silent influencer that shapes our choices, preferences, and brand loyalties. Design, often the first point of interaction, plays a crucial role in shaping a potential customer's perception of a brand. A brand's identity is intricately carved, defined, and shaped by its design choices over time.

What Pinterest tells us about this image

Modernism transformed American graphic design in the mid-20th Century and established a visual language that still holds authority today impacting the way many designers work. “Virtually all good design in our world today is either an adaptation of the visual language of Modernism or a reaction against it,” state Steven Heller and Greg D’Onofrio in the introduction to their new book _The Moderns: Midcentury American Graphic Design._ – This was originally posted on Pinterest. See the original

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