Discovered on Pinterest on October 3, 2023


“The Subway Map”

Another useful design and branding influence

What is this page about?

I'm James Kindred, a brand consultant and graphic designer based in Suffolk. I have over 25 years of experience in brand development, graphic design and digital delivery.

Book a free consultation to discuss your brand and how I can help your growing business, emerging brand or startup


Why have you kept a reference of “The Subway Map”?

Hello there! This is one of the many images I've admired on Pinterest. While I don't own these images, I certainly appreciate their aesthetics.

From discovering the latest design trends to presenting a cohesive brand story, Pinterest has become an indispensable tool for designers worldwide.

Branding captures the essence of a company, its values, mission, and the promise it makes to its customers. Design, often the first point of interaction, plays a crucial role in shaping a potential customer's perception of a brand. Branding differentiates, defines, and positions a company in the competitive landscape, setting it apart from its competitors. Design is the magical process of turning abstract ideas into tangible visuals, creating value and meaning.

What Pinterest tells us about this image

What was transit like in New York City before the Uber’s, Waze’s, Google Maps and Lyft’s of the world existed? Decades ago, prior to cunning app developers employing technology as a means of optimizing travel, the powers that be at the New York Transit Authority sought solace in a little known graphic designer named Massimo Vignelli. – This was originally posted on Pinterest. See the original

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